================================================== Customer Relationship Management



Ontologie : Urbanités

élément : IT_concept_Class

rdf:ID : Customer_Relationship_Management

rdfs:label : Customer Relationship Management

Customer relationship management (CRM) is a broad term that covers concepts used by companies to manage their relationships with customers, including the capture, storage and analysis of customer, vendor, partner, and internal process information.

image/svg+xml Conception : Henry Boccon-Gibod Notion du domaine des technologies de l'information c Terme Anglo-Saxon c source Wikipedia D http://fr.wikipedia.org/wiki/Gestion_de_la_relation_client voir aussi S Siebel a pour traduction P Gestion de la relation client rdf:type P Terme Anglo-Saxon a pour acronyme P CRM Customer Relationship Management